4 hours

Associate Marketing Manager

PepsiCo Inc.
Purchase, NY
  • Job Code
JobId: 125586BR
Job Title: Associate Marketing Manager
Location: Purchase, NY
Category: Campus (Intern/Leadership)


Nationwide Opportunities- Please Read:

Just because this role looks like it's located in Purchase, NY doesn't mean it is! At PepsiCo we place Campus Interns/ Full- Time and Graduate hires in roles nationwide across both field and headquarter locations. Field based roles will only be placed in the field.

We are PepsiCo
PepsiCo is one of the world's leading food and beverage companies with over $62 billion in net revenue in 2016 and a global portfolio of diverse and beloved brands. We have a complementary food and beverage portfolio that includes 22 brands that in 2016 each generated more than $1 billion in estimated annual retail sales. PepsiCo's products are sold in more than 200 countries and territories around the world. PepsiCo's strength is its people. We are over 250,000 game changers, mountain movers and history makers, scattered around the world, and united by a shared set of values and goals. We believe that acting ethically and responsibly is not only the right thing to do, but also the right thing to do for our business. At PepsiCo, we aim to deliver top-tier financial performance over the long term by integrating sustainability into our business strategy, leaving a positive imprint on society and the environment. We call this Performance with Purpose. For more information on PepsiCo and the possibilities it holds, visit www.pepsico.com.

Functional Description:
Opportunities for Associate Marketing Managers exist across various business sectors, Frito Lay, PepsiCo North American Beverages, and North American Nutrition. Potential teams Associate Marketing Managers work within range from Regional and Global Brand Management, Innovation, Shopper Marketing, eCommerce, and Insights. Each experience sheds light into different consumer needs, promotional levers, and even joint venture business models! From the start of their career at PepsiCo, Associate Marketing Managers have opportunities to own and lead high impact marketing initiatives and collaborate cross functionally to drive business results. The career path for this position is based upon the PepsiCo Career Growth Model where employees are given opportunities to develop and demonstrate functional excellence, leadership capability, knowledge of the business, and gain critical experiences. This framework provides for early exposure, expanded responsibility, and movement within many different areas of marketing. It is leveraged to assist employees in developing a well-rounded marketing skillset and achieving their long term career goals. We are looking for future leaders of the company; our Campus hires begin their career with unlimited career growth potential!

What you can expect:
An Associate Marketing Manager at PepsiCo will provide marketing and analytical support to Senior Managers and lead projects regarding the development of various marketing initiatives to assist PepsiCo in achieving its short and long-term business strategy. The work may require interaction with various marketing agencies and partners to help bring the brand strategy to life.

Position accountabilities may include:

  • Developing social and digital campaigns through insights to execute digital strategies and plans
  • Leading operationalization of annual brand operating plans
  • Working closely with sales to develop and communicate portfolio plans to the sales organization
  • Tracking brand and portfolio performance via scorecarding
  • Identifying and understanding the drivers of an increasing and /decreasing P&L
  • Supporting innovation teams in new innovation launches and concept development
  • Drawing insights from consumers and being their voice in product, packaging, or communication development
  • Partnering with agencies in the creation of brand positioning and communication strategies
  • Evaluating return on investment of different marketing campaigns
  • Leading cross-functional teams to execute projects to successful completion across teams
  • Leading consumer promotions, events, and marketing programs

What we're looking for:
PepsiCo looks for creative, results-oriented people who thrive in a fast-paced, innovative marketing environment and demonstrate leadership capability. Our marketing professionals must possess a highly quantitative skillet with strong ability to analyze data and to develop thought provoking strategic analysis and recommendations. At PepsiCo we look for risk takers who can identify consumer-based opportunities, bring them to market quickly and positively impact profitability. Our marketers are team players, comfortable with ambiguity, and committed to results. To succeed within the large, highly cross functional environment, marketers must possess strong communication and influencing skills. The position is highly collaborative across brands, customers, and regions, and necessitates a person with strong interpersonal skills. Ultimately, PepsiCo is looking for high energy people who will be passionate about marketing, building our business, and have a desire to take on significant accountability. Diversity of thought and background are welcomed.

Minimum Requirements:

  • Hold MBA degree prior to the intended full time start date
  • Minimum 2 years of relevant work experience
  • Minimum MBA GPA: 3.2
  • Include GPA (unless your school has a non-disclosure policy) and first location preference on your submitted resume. Potential work locations:
    • Chicago, IL
    • Plano, Texas
    • White Plains, NY
  • Be eligible to work in United States without work authorization sponsorship now or anytime in the future
  • Pass a drug screen and background investigation

Preferred Candidate Experience and Characteristics:

  • Experience in marketing, advertising, promotions, digital, media, and/or design
  • Demonstrated leadership and teamwork through past work experience and extra-curricular involvement
  • Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy
  • Passion for consumer brands
  • Familiarity with emerging digital platforms
  • Strong customer orientation
  • Ability to think outside of the box and drive creative solutions
  • Advanced analytical skills and ability to solve highly strategic and difficult business problems
  • Demonstrated project management and organizational skills
  • Ability to effectively collaborate, communicate, and influence in a matrix environment
  • Demonstrated ability to develop and cultivate relationships
  • Ability to drive and implement ideas and results in a dynamic and ambiguous environment
  • Strong presentation and story-telling abilities with an understanding of and ability to influence stakeholders
  • Intellectual curiosity

EEO Guidelines:
PepsiCo is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to race, color, religion, sex, national origin, disability or protected veteran status.
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law (http://pep.jobs/eeo-poster) & EEO is the Law Supplement (http://pep.jobs/eeo-poster-supplement) documents by copying and pasting the appropriate URL in the address bar of your web browser.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
PepsiCo is an equal opportunity employer Minorities/Females/People with Disabilities/Protected Veterans/Sexual Orientation/Gender Identity.

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law (http://pep.jobs/eeo-poster) & EEO is the Law Supplement (http://pep.jobs/eeo-poster-supplement) documents by copying and pasting the appropriate URL in the address bar of your web browser.

To view our Pay Transparency Statement, please click here: Pay Transparency Statement

Job Ref: 125586BR",


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Associate Marketing Manager

PepsiCo Inc.
Purchase, NY

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Purchase, NY

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