You had the vision, passion and courage to start your own business and become a woman entrepreneur. You took that first giant step. Now you need to take the next step, and start running that marathon. You need a trainer, a mentor...you need investment funding.
In my recent interview with Mia Toschi on Ebru Today, we talked about some tips for women entrepreneurs to succeed. One tip is to network at conferences, and when the opportunity arises, pitch your business plan and/or products.
I understand how challenging it is to pitch your business and products to investors, the media or retailers. One of the most challenging pitches is to Retail Buyers, even for the most experienced sales professional. That is why I recommend to take the opportunity to pitch whenever you can, but you have to be ready. "Retail sales are complex when dealing with multi-chains. You need to carefully structure your pitch and you need a good marketing platform," Esther explains. And you need to practice.