10 days old

- Brand Manager-BC AI Theraphy-Shanghai or Beijing

Pfizer
Hedgesville, WV 25427
**\#Li-PFE**

**Responsibilities**

**Execution of brand tactitcs**



+ Translate brand strategies to POA for responsible brand as supporter;

+ Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues;



**Develop brand promotional materials and training**



+ Develop brand DA, promotional slides, publication if needed and internal traing materials;

+ Train Field Force on product strategy and POA;



**Support to develop brand plan & management & cross-functional leadership**



+ Analyze market trend, competitors situation to support developing brand strategy;

+ Explore customer insight and brand value proposition to support developing brand strategy;

+ Track progress towards brand target timely;



Support cross-functional brand leadership - across Field Force, Account mgmt, medical, legal, regulatory, etc



Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.



Marketing and Market Research

Categories

Posted: 2020-10-13 Expires: 2020-11-12

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- Brand Manager-BC AI Theraphy-Shanghai or Beijing

Pfizer
Hedgesville, WV 25427

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