23 days old

Content Marketing Manager

The Boldt Company
Appleton, WI 54911
  • Job Code
    114754593
  • Jobs Rated
    th
Content Marketing Manager
209718-911

OVERVIEW

Honesty and fairness. Hard work and performance. A love for what we do. At Boldt, these are the values that drive us. They push us to be better every day. To provide the highest-quality service and greatest value to every project we’re a part of. We’re looking for people who share in that commitment.

At Boldt, we live by a philosophy we call BoldThinking®. It’s what allows us to approach every project with an open mind and the freedom to innovate. It’s a mindset of collaborative, creative problem solving—of challenging assumptions and forging new paths. BoldThinking is our culture

As a member of the Boldt family, you’ll collaborate with some of the most knowledgeable professionals in our industry. You’ll have the chance to learn new skills and take on greater responsibilities, while earning competitive pay and benefits. And you’ll be part of a team that builds real value in the world around you.

Position Summary

The content marketing manager position requires an energetic and organized individual who will plan and execute engaging content strategies that are in line with our brand’s image and objectives. They will be responsible for staying up to date on industry best practices and analyzing key website and social media metrics. The individual will be part of our national marketing team and work closely with business development and marketing staff, senior executives and subject matter experts. They must be an excellent communicator, committed to delivering high-quality work in a fast-paced environment, and passionate about helping differentiate us in our key markets.

Essential Duties and Responsibilities

  • Develop communication strategies across numerous platforms including website, ads, social media, public relations, project pursuits, etc. that build customer loyalty, brand recognition and customer satisfaction.
  • Collaborate across functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
  • Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.
  • Channel management of all social channels. This person must understand the basic best practices of the main social media channels, i.e. type of content, audiences, effective approaches, etc.
  • Editorial calendar and organization workflows must be developed and managed.
  • Management of resources including support staff and other external resources.
  • Other duties, responsibilities, or activities may be assigned at any time.

  • Strong presentation and communication skills
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Excellent organizational skills and the ability to meet deadlines
  • Demonstrated ability to use social media channels effectively to deliver marketing content
  • Experience creating targeted content that supports overall company goals
  • Ability to analyze and present content and social performance
  • Project management skills and understanding how to manage the priorities in a complex environment and focus on the delivery of results in the form of engagement and differentiation
  • Website management and/or CMS experience is preferred

Bachelor’s degree in communications, public relations, marketing or a related field

Minimum of seven years of related professional experience

Samples of external-facing communications: Please include relevant samples with your application

Travel

Occasional travel may be required.

Benefits

Boldt offers an attractive benefits package which includes:

  • Medical & dental insurance
  • Company paid life, short/long term disability, and travel insurance
  • 401K & ESOP Ownership
  • Vacation time, sick time & paid holidays (9 holidays per year)
  • Tuition reimbursement & employee referral program

Physical Demands and Work Environment

While performing the duties of this job, the employee is frequently required to sit; use hands to handle, or feel objects, tools, or controls; talk and hear. The employee regularly is required to walk and reach with hands. The employee is occasionally required to stand; climb or balance; and stoop, kneel, crouch, or crawl. Employee frequently uses computer keyboard, regularly travels (as vehicle driver and as passenger on various modes of transportation), and occasionally performs work on-site at construction work sites. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, and the ability to adjust focus. Employee views computer monitor frequently.


The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is sometimes exposed to moving mechanical parts. The employee is occasionally exposed to airborne particles or caustic chemicals. The noise level in the work environment is usually moderate.

An Equal Opportunity Employer

The Boldt Company does not accept unsolicited resumes from search firms or agencies. If you have any questions, please contact Boldt's Human Resources Department.



Appleton, Wisconsin, United States

Full-Time/Regular

PI114754593

Content Marketing Manager<br />209718-911<br /><br /> <p> </p> <p><span data-contrast="none">OVERVIEW</span><span data-ccp-props="{"> </span></p> <p><span data-contrast="auto">Honesty and fairness. Hard work and performance. A love for what we </span><span data-contrast="auto">do</span><span data-contrast="auto">. At Boldt, these are the values that drive us. They push us to be better every day. To provide the highest-quality service and greatest value to every project were a part of. Were looking for people who share in that commitment.</span><span data-ccp-props="{"> </span></p> <p><span data-contrast="auto"> </span><span data-ccp-props="{"> </span></p> <p><span data-contrast="auto">At Boldt, we live by a philosophy we call </span><span data-contrast="auto">BoldThinking</span><span data-contrast="auto"><span data-fontsize="10"></span></span><span data-contrast="auto">. Its what allows us to approach every project with an open mind and the freedom to innovate. Its a mindset of collaborative, creative problem solvingof challenging assumptions and forging new paths. </span><span data-contrast="auto">BoldThinking</span><span data-contrast="auto"> is our culture</span><span data-ccp-props="{"> </span></p> <p><span data-contrast="auto"> </span><span data-ccp-props="{"> </span></p> <p><span data-contrast="auto">As a member of the Boldt family, youll collaborate with some of the most knowledgeable professionals in our industry. Youll have the chance to learn new skills and take on greater responsibilities, while earning competitive pay and benefits. And youll be part of a team that builds real value in the world around you.</span><span data-ccp-props="{"> </span></p> <p> </p> <h2>Position Summary</h2> <p>The content marketing manager position requires an energetic and organized individual who will plan and execute engaging content strategies that are in line with our brands image and objectives. They will be responsible for staying up to date on industry best practices and analyzing key website and social media metrics. The individual will be part of our national marketing team and work closely with business development and marketing staff, senior executives and subject matter experts. They must be an excellent communicator, committed to delivering high-quality work in a fast-paced environment, and passionate about helping differentiate us in our key markets. </p> <p><strong> </strong></p> <h2>Essential Duties and Responsibilities </h2> <ul> <li>Develop communication strategies across numerous platforms including website, ads, social media, public relations, project pursuits, etc. that build customer loyalty, brand recognition and customer satisfaction.</li> <li>Collaborate across functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives.</li> <li>Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.</li> <li>Channel management of all social channels. This person must understand the basic best practices of the main social media channels, i.e. type of content, audiences, effective approaches, etc.</li> <li>Editorial calendar and organization workflows must be developed and managed.</li> <li>Management of resources including support staff and other external resources.</li> <li>Other duties, responsibilities, or activities may be assigned at any time.</li> </ul><br /> <ul> <li> Strong presentation and communication skills</li> <li>Editorial mindset that seeks to understand what audiences consume and how to create it</li> <li>Excellent organizational skills and the ability to meet deadlines</li> <li>Demonstrated ability to use social media channels effectively to deliver marketing content</li> <li>Experience creating targeted content that supports overall company goals</li> <li>Ability to analyze and present content and social performance</li> <li>Project management skills and understanding how to manage the priorities in a complex environment and focus on the delivery of results in the form of engagement and differentiation</li> <li>Website management and/or CMS experience is preferred</li> </ul><br /> <p>Bachelors degree in communications, public relations, marketing or a related field</p> <p>Minimum of seven years of related professional experience</p> <p>Samples of external-facing communications: <strong>Please include relevant samples with your application</strong></p> <p> </p> <h2>Travel</h2> <p>Occasional travel may be required.</p> <p> </p> <h2><span data-contrast="none">Benefits</span><span data-ccp-props="{"> </span></h2> <p><span data-contrast="none">Boldt offers an attractive benefits package which includes:</span><span data-ccp-props="{"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Medical & dental insurance</span><span data-ccp-props="{"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Company paid life, short/long term disability, and travel insurance</span><span data-ccp-props="{"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">401K & ESOP Ownership</span><span data-ccp-props="{"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Vacation time, sick time & paid holidays (9 holidays per year)</span><span data-ccp-props="{"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">Tuition reimbursement & employee referral program</span><span data-ccp-props="{"> </span></li> </ul> <p> </p> <h2>Physical Demands and Work Environment</h2> <p>While performing the duties of this job, the employee is frequently required to sit; use hands to handle, or feel objects, tools, or controls; talk and hear. The employee regularly is required to walk and reach with hands. The employee is occasionally required to stand; climb or balance; and stoop, kneel, crouch, or crawl. Employee frequently uses computer keyboard, regularly travels (as vehicle driver and as passenger on various modes of transportation), and occasionally performs work on-site at construction work sites. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, and the ability to adjust focus. Employee views computer monitor frequently.</p> <p><br /> The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is sometimes exposed to moving mechanical parts. The employee is occasionally exposed to airborne particles or caustic chemicals. The noise level in the work environment is usually moderate.</p> <p><strong> </strong></p> <p> </p> <p> </p> <p> </p> <p>An Equal Opportunity Employer</p> <p> </p> <p><span class="TextRun SCXW38837019 BCX7" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW38837019 BCX7">The Boldt Company does not accept unsolicited resumes from search firms or agencies. If you have any questions, please contact Boldt's Human Resources Department.</span></span><span class="EOP SCXW38837019 BCX7" data-ccp-props="{"> </span></p> <p> </p><br /> <br /> Appleton, Wisconsin, United States<br /><br /> Full-Time/Regular <img src="https://analytics.click2apply.net/v/Y78rxysGXErgspLqiVV54"> <p>PI114754593</p>

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Jobs Rated Reports for Marketing Manager

Posted: 2019-10-22 Expires: 2019-11-22

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Content Marketing Manager

The Boldt Company
Appleton, WI 54911

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