27 days old

Country Brand Manager (IM & CV)

Pfizer
Hồ Chí Minh
Country Brand Manager (Internal Medicine & Cardio Vascular)



+ Accountable for the strategic plan that maximizes patient impact and deliver against financial objectives for the category or business segment end-to-end. Responsibility over IM portfolio

+ Accountable for tailoring (glocalizing) global brand strategies, tactical programs and TA-specific customer experiences to meet local market needs.

+ Leads the cross functional brand/category team and is accountable for its effectiveness and performance

+ Accountable for the planning and coordination of the stakeholder engagement, across functions, to meet brand/category objectives.

+ Accountable for developing the organizational capabilities necessary to execute the strategic plan.

+ Responsible for the revenue and LRF forecasts and accurate tracking and monitoring



**Qualifications:**



+ 5 -10 years of pharmaceutical experience includes sales and marketing, and preferred marketing experience.

+ Bachelor's Degree; master degree or MBA desired



Expect candidates to demonstrate these competencies:



+ Demonstrates business acumen

+ Acts decisively

+ Seizes accountability

+ Holds people accountable

+ Grows-others

+ Leads change

+ Self-awareness

+ Commits to "One Pfizer"

+ Builds effective teams



Expect candidates to demonstrate these commercial /management competencies



+ Marketing , Customer and Competitor Insight

+ Ability to differentiate and implement accordingly between Brand and Portfolio Marketing

+ Marketing Execution

+ Track record of appropriate risk taking

+ Strategic and Operational Business/Marketing Planning

+ Data analysis, interpretation and communications

+ Performance and Program Metrics

+ Exceptional interpersonal skills

+ Exceptional collaboration/negotiation

+ Exceptional prioritization -among/across brands, resource-constrained context;

+ Vendor management



Proficiency in the local language as well as English proficiency

\#LI-PFE



Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.



Marketing and Market Research

Categories

Posted: 2020-08-26 Expires: 2020-09-30

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Country Brand Manager (IM & CV)

Pfizer
Hồ Chí Minh

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