1+ months

Digital Strategy and Campaign Manager, Cisco Webex

Cisco Systems Inc.
North, SC 29112

About Cisco Webex

We all need to connect with people to get our work done. We are uniquely positioned to make that connection amazing across hardware and software with a leading market position in meetings and team collaboration. Our next goal is to redefine how people work where communication is at the core of all productive collaboration.

What Youll Do

Cisco Webex is in search of a rockstar, results-oriented digital strategist/campaign manager with excellent communication and project management skills to join our team. The ideal candidate will always lead with the customer experience, understand digital journeys, have an extensive knowledge of digital delivery platforms, be comfortable with frequent experimentations and excel at leading-edge thinking to look across the portfolio for points of connection.

Role & Responsibilities

This person would be responsible for:

  • Overseeing digital collaboration campaigns and launches.  
  • Serving as central point of contact for all Cisco.com web needs for Cisco Webex team both run of business and for campaigns and launches and prioritizing workload given timelines
  • Crafting dynamic content that features and promotes products and solutions
  • Working with product and solution marketing managers (content owners) to convert creative briefs into polished content
  • Partnering with Cisco omni-channel and digital counterparts in Growth Marketing on Paid Media, SEO and larger digital initiatives
  • Working with the broader Webex team for key areas of integration and audience partnership
  • Providing the audience strategy for personalization opportunities
  • Working with our regional teams for global activations
  • Tracking and analyzing web performance for constant improvements and optimizations
  • And, as with any business, needs can change quickly, so being proficient in campaigns, launches and run of the business will be essential

Who Youll Work With

You will collaborate very closely with the Product Marketing, Brand/Launch, Webex.com, Regional, and Cisco digital teams in developing the right digital approach and content journey.

Who You Are

You have a profound knowledge of digital marketing through campaigns and launches, audience marketing, personalization and SEO best practices and its role for a SaaS business. You must be great at looking at the big picture, but are able to drill down to the tactics. You show excellent interpersonal skills with a proven track record to work in a cross-functional team. Fast-pace environments excite you and youre eager to manage marketing experiences for a product that impacts how people across the globe connect and collaborate. You can take sophisticated material and translate it into a simple, compelling story.

Minimum Qualifications

  • BA/BS in marketing, advertising, communications, or related field
  • Minimum 7+ years' experience in web strategy or campaign management.  Design, UX performance and project management experience a plus.
  • Desire to innovate and build journeys from scratch
  • Excellent written and verbal communication skills
  • Ability to work and balance multiple simultaneous projects
  • Profound understanding of full-funnel digital marketing for a SaaS business model
  • Strong project management skills and eagle-eyed attention to detail
  • Exceptional interpersonal, organizational, time management, and teamwork skills
  • Proactive, self-motivated and entrepreneurial demeanor
  • Experience using Adobe Creative Suite and Adobe Analytics a plus
  • Balanced analytical and creative approach; design thinking a plus
  • Minimum travel required once Cisco approves travel again for all US-based employees

#WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference powering an inclusive future for all.

We embrace digital, and help our customers implement change in their digital businesses. Some may think were old (36 years strong) and only about hardware, but were also a software company. And a security company. We even invented an intuitive network that adapts, predicts, learns and protects. No other company can do what we do you cant put us in a box!

But Digital Transformation is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.)

Day to day, we focus on the give and take. We give our best, give our egos a break, and give of ourselves (because giving back is built into our DNA.) We take accountability, bold steps, and take difference to heart. Because without diversity of thought and a dedication to equality for all, there is no moving forward.

So, you have colorful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool. Pop culture geek? Many of us are. Passion for technology and world changing? Be you, with us!


Posted: 2020-10-14 Expires: 2020-12-16

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Digital Strategy and Campaign Manager, Cisco Webex

Cisco Systems Inc.
North, SC 29112

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