1+ months

Director Payer Marketing

Parsippany, NJ 07054
Company Info
Teva is a global pharmaceutical leader and the world's largest generic medicines producer, committed to improving health and increasing access to quality health solutions worldwide. Our employees are at the core of our success, with colleagues in over 80 countries delivering the world's largest medicine cabinet to 200 million people every day. We offer a uniquely diverse portfolio of products and solutions for patients and we've built a promising pipeline centered around our core therapeutic areas. We are continually developing patient-centric solutions and significantly growing both our generic and specialty medicines business through investment in research and development, marketing, business development and innovation. This is how we improve health and enable people to live better, healthier lives. Join us on our journey of growth!
Job Description

 

The Director of US Payer Marketing works closely with US brand teams to create and align on the overall brand strategy and tactics as it relates to market access and the payer environment. The individual in this role is responsible for supporting the organization with strategic, tactical and managerial leadership specific to their assigned assets.  This includes working with cross-functional colleagues to profile the payer landscape, develop and execute payer research, develop strategies to achieve product access goals, and create payer messaging and pull through tactics to enhance brand performance. 

 

  Duties and responsibilities include:

 

  • Lead the development and evolution of payer strategies that maximize patient access to Teva brands
  • Partner with cross-functional teams to conduct highly innovative research/analytics to define brand payer strategies
  • Integrate payer access strategies into the brand Operating Plan
  • Present payer issues, opportunities and recommendations to stakeholder leadership teams
  • Develop and implement a compelling value story to payers by collaborating with cross-functional colleagues including brand teams, market access leadership, pricing and contracting, HEOR, etc.
  • Develop and gain approvals for marketing tactics and materials that effectively communicate the payer value story
  • Inform pricing and contracting evaluations and decisions
  • Identify and address product barriers to payer access and performance by applying advanced understanding of, and experience with, pricing strategies and payer analytics
  • Analyze market trends across the payer environment, therapeutic areas, and brand lifecycle to adjust/update payer strategies
  • Partner with Brand Marketing, Pricing and Contracting, Medical Affairs, and other internal teams to ensure payer strategy aligns with overall product strategy and company performance objectives
  • Responsible for developing payer-centered branding, awareness, and pull-through
  • Collaborate and negotiate to align cross-functional interests
  • Contribute to the financial forecasting process in support of regular operational and strategic business reviews
  • Track and trend ROI, targeting, formulary status and pull through program effectiveness through various IT and data resources.
  • Attend various market access and relevant therapeutic association meetings to stay current on market trends, clinical developments and treatment guidelines.
  • Help develop and administer budgets, resource plans, and performance objectives for the team
     
Qualifications

 

  • BS/BA in Business/Marketing or Health Sciences related field; MBA, MS or PhD preferred
  • Minimum of 10+ years in the pharmaceutical industry.  Prior payer marketing, brand marketing, market research, or other commercial experience is strongly desired.
  • Minimum of 3 years of Payer/Market Access Experience Preferred
  • Management experience
  • Experience in multiple product launches and entry into new therapeutic areas
  • Ability to effectively lead and influence in a matrix team environment
  • Highly experienced and familiar with US payer marketing and national accounts
  • Strong understandingof pricing and contracting, and reimbursement across multiple sites of care
  • Strong strategic thinker who can frame complex problems and articulate clear, data-driven recommendations
  • Strong interpersonal skills and the ability to communicate effectively
  • Sound organizational skills
  • Project management skills and focus on delivery of results
  • Proven ability to motivate and collaborate with both internal and external teams
  • Strong knowledge of planning and budgeting processes and practices

 

Function
Marketing
Sub Function
Market Access
Reports To
In process of validation
Already Working @TEVA?

If you are a current Teva employee, please apply using the internal career site available on "Employee Central". By doing so, your application will be treated with priority. You will also be able to see opportunities that are open exclusively to Teva employees. Use the following link to search and apply: Internal Career Site

The internal career site is available from your home network as well. If you have trouble accessing your EC account, please contact your local HR/IT partner.

Categories

Posted: 2020-03-31 Expires: 2020-06-22

Join us at the forefront of pharmaceutical research and production. With state-of-the-art facilities, highly skilled colleagues, and a high-powered organizational culture, Teva offers you countless possibilities to make a real difference in people's lives and add value to your career.

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Director Payer Marketing

Teva Pharmaceuticals
Parsippany, NJ 07054

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