1+ months

eComm Site Merchandising Specialist

New York, NY 10007
Auto req ID: 222784BR

Job Description

Across PepsiCo, we continue to build new capabilities that will be critical to achieving long-term, sustainable growth. The operating environment in which we do business is undergoing immense change, and its imperative that we transform in ways that enable us to meet the future needs of our customers and consumers. Digital technology is one such force of change, and the way we interact with retailers, shoppers and consumers is evolving at a dramatic pace. The impact of Digital / eCommerce has fundamentally evolved and in some cases transformed almost every consumer segment with groceries/consumables being the next space that external experts and large players (e.g., Amazon, Walmart) are betting on. As a result, e-commerce is one of the fastest-growing areas within the consumer products industry and represents a significant opportunity to accelerate growth for PepsiCo going forward.

The growth opportunity is broad-based, with both developed and developing markets experiencing rapid growth in this channel. As the Site Merchandising Associate, you will responsible for developing and executing programs to support online sales growth, as well as manage daily operations for PepsiCos Direct Business eCommerce Sites.


  • Be a key player for the site experience and revenue goals and leverage consumer on-site behavior and analytics to achieve business targets.
  • Analytical thinker who will provide insights based on data regarding site optimization, SEO & SEM factors, and trends weekly.
  • Work with the Merchandising Manager to have a cohesive site merchandising strategy to ensure on-site search and sorting strategies are optimized.
  • Along with Engineering and Digital Design, drive eCommerce strategy and vision, roadmaps, prioritization, and drive digital product development from conceptualization, design, development, to launch.
  • Develop a site optimization strategy and calendar to drive short and long-term improvements.
  • Work with website producers and content managers to lead the product launch process.
  • Manage the third-party partners and technologies that power our eCommerce sites and leverage them effectively to drive increased traffic and sales.
  • Work collaboratively with marketing and legal on-site experience and verbiage.
  • Work with web designers, site merchandisers, and producers to execute website updates including changes based on promotional activity, content refreshes and new product set-up.
  • Work with the B2B and DTC digital product teams to ensure a seamless customer experience between all our digital properties.


  • Undergraduate degree required
  • 5+ years of demonstrated success in a hands-on eCommerce role in a retail environment.

Preferred Qualifications:

  • Experience with UX drivers and SEO
  • Familiarity with A/B testing including program development and performance measurement
  • Experience working on integrations with internal systems and/or third-party technologies (i.e. PayPal, Cybersource, Product Feeds, Netsuite, Salesforce)
  • Previous experience with site merchandising, A/B testing and conversion rate optimization tactics
  • Experience with Analytics tools (e.g. Google Analytics, Amplitude)
  • Experience with Salesforce Commerce Cloud preferred but not required
  • Understanding of customer service, supply chain, fulfilment, and operations processes
  • Demonstrated ability to manage cross-team projects with several teams
  • Experience with both B2B and D2C eCommerce preferred

Relocation Eligible: Not Eligible for Relocation
Job Type: Regular

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy

Please view our Pay Transparency Statement","city":"New York City","state":"New York


Posted: 2020-12-10 Expires: 2021-02-11

Performance with Purpose

Out performing ourselves is a rush. That's why we perform with purpose. Together, we blaze new trails, succeed, celebrate and then do something even bigger. We never settle for second best. At PepsiCo we're not just committed to performing well as individuals, but as a team, to strengthen the company as a whole.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. New markets mean new ways of doing business, and new ways of addressing health concerns, cultural differences and environmental challenges. Every day is an adventure, and an opportunity for personal and professional growth.

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eComm Site Merchandising Specialist

PepsiCo Inc.
New York, NY 10007

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