5 days old

Lead Marketing Manager

Dallas, TX 75219
AT&T Lead Marketing Manager is responsible for projecting and forecasting future marketing needs in support of AT&T marketing initiatives. AT&T Lead Market Manager is the foundation for short and long term marketing and strategic planning.


Roles and responsibilities of the AT&T Lead Marketing Manager include but not limited to the following:


Plans and implements marketing programs or projects that support organizational marketing objectives for volume, revenue, profit, customer acquisitions, retention and satisfaction.

Collaborate with product management team to identify new marketing opportunities.

Prepare marketing activity reports.

Promotes customer awareness and field sales effectiveness through marketing communication projects.

Consults with product management to assess program impact.

Contributes to the development of new principles and concepts.

Forecasts future marketing needs by applying advanced marketing principles, theories and concepts to create and design strategic responses for various marketing projects.

Typically assigned long-range projects requiring diverse marketing theories and techniques.

May require considerable working knowledge of other major areas and the skill to integrate and communicate that information.

Considered an expert within the discipline.


Required Skills and Experience


+ Six or more years Product Marketing experience within relevant industry and/or vertical

+ Expertise within the relevant discipline

+ Team oriented - ability to motivate and work well with diverse, cross-functional teams

+ Strong organizational and project management skills, able to plan, meet deadlines, prioritize projects and manage a cross-functional team.

+ Strong analytic and fact-based decision-making skills, experience with detailed quantitative analyses

+ Demonstrated success in the analysis, integration, management and reporting of multiple and extremely complex datasets from multiple vendors.

+ Ability to rapidly analyze and update reports with new data

+ Excellent project management skills required including ability to set and meet tight deliverables for multiple simultaneous projects while assuring accuracy and consistency in deliverables

+ Leadership skills to shape/lead growth vision and marketing strategy

+ Proficient using Microsoft Office products including Word, Power Point, Excel and Outlook

+ Outstanding written and oral communication skills

+ Ability to distill and communicate findings into concise language and draw fact-based conclusions and recommendations

+ Ability to articulate needs and influence changes in multiple external and internal groups, through the use of data-driven analysis

+ Collaborative working style, strong listening skills, with ability to incorporate multiple viewpoints into discussion and decision making

+ Ability to establish rapport with Client, credibility and positive working relationship with all stakeholders including suppliers and internal clients at all organizational levels

+ Ability to troubleshoot and resolve stakeholder problems/issues/concerns

+ Proven ability to drive results

+ Must be able to operate a personal computer, wireless equipment, copier and fax.


Desired Skills, Experience and Education


+ Six or more years Product Marketing experience Considerable working knowledge of other major areas and the skills to integrate and communicate that information is preferred

+ Bachelors Degree in Marketing, Communications, Administration or Business

+ MBA
We expect employees to be honest, trustworthy, and operate with integrity. Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status.

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Posted: 2020-11-20 Expires: 2020-12-20

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Lead Marketing Manager

AT&T
Dallas, TX 75219

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