22 days old

Marketing Leader

Chicago, IL 60602
Auto req ID: 216195BR

Job Description

As Marketing Leader, you will be responsible for strategy development and execution of a PepsiCo Foods portfolio. This position will require a dynamic thought leader to develop executional plans that will enable the achievement of the current year volume, share, and sales growth targets. Deliverables include:

Leadership

  • Lead high performing Brand Equity Marketing team
  • Lead critical thinking, and strategic recommendations including dips specific innovation, activation, communication development
  • Lead key cross-functional relationships across the organization
  • Drive in-store merchandising excellence and channel expansion strategy for the portfolio
Consumer Empathy
  • Lead and develop team expertise of the target consumer and help deliver product and brand specific messaging that drive affinity for the portfolio
  • Leverage sound analytics to develop new business and consumer insights to build future plans
Develop Holistic Business Plans, and Execute with Excellence
  • Lead all planning for the portfolio including gaining alignment through marketing, commercial and executive leadership while partnering with the UTC/LFTC team.
  • Lead agency and cross-functional enrollment in all planning processes
  • Actively lead all plans to achieve established brand targets. This includes consistent tracking against targets and identifying when gap closure initiatives are required
  • Partner with customer marketing to turn brand programs into volume driving in-store/online activations
Building Talent
  • Lead team of Marketing Managers and Marketing Analysts
  • Coach and develop team to aid in their progression within the organization

Qualifications/Requirements

  • MBA required, 6+ years of CPG experience preferred
  • Experience in marketing, brand, innovation, shopper and/or insights
  • Ability to analyze data & financials, incorporate multiple insights, and develop creative solutions
  • Agency management experience required
  • People management experience strongly preferred

Relocation Eligible: Not Eligible for Relocation
Job Type: Pipeline


All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy

Please view our Pay Transparency Statement","street_address":"United States - IL - Chicago - 555 W Monroe St - 60661-3605","city":"Chicago","state":"Illinois

Categories

Posted: 2020-09-04 Expires: 2020-10-04

Performance with Purpose


Out performing ourselves is a rush. That's why we perform with purpose. Together, we blaze new trails, succeed, celebrate and then do something even bigger. We never settle for second best. At PepsiCo we're not just committed to performing well as individuals, but as a team, to strengthen the company as a whole.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. New markets mean new ways of doing business, and new ways of addressing health concerns, cultural differences and environmental challenges. Every day is an adventure, and an opportunity for personal and professional growth.

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Marketing Leader

PepsiCo Inc.
Chicago, IL 60602

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