29 days old

Marketing Specialist II - Telecommute

Chicago, IL 60602 Work Remotely
  • Job Code

This individual contributor will be responsible for planning, executing, measuring and optimizing B2B demand generation campaigns for the Optum Medical Benefit Management business. This position will maintain a working knowledge of assigned product line solutions, sales goals, key differentiators, and competitive landscape. This individual will partner with the sales team to understand prospect perceptions, the sales cycle and the pipeline in order to effectively support the sales process, drive opportunity pipeline, and increase customer retention.


You'll enjoy the flexibility to telecommute* from anywhere within the U.S. as you take on some tough challenges.


Primary Responsibilities:

  • Develop and execute B2B marketing programs and projects for assigned product lines with support and guidance of more senior team members
  • Gather input from product, sales, and marketing partners to plan marketing programs, events, and campaigns to measurably create and influence B2B selling opportunities
  • Manage projects and processes with Creative, marketing operations,  and subject matter experts to develop presentations, thought leadership, webinars, sales collateral, digital content, and other assets needed for outbound marketing programs, events, and sales enablement
  • Gather marketing results and data. Develop reports and communications with recommendations for continuous improvement
  • Prepare and participate in sales enablement training and communications
  • Gather and analyze market research and competitive intelligence. Improve external positioning via enhancements to marketing content and campaigns
  • Attend cross functional meetings to provide updates, results, and status of key initiatives
  • Manage budget processes for assigned product lines and areas

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.



Posted: 2020-09-24 Expires: 2020-11-05

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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Marketing Specialist II - Telecommute

UnitedHealth Group
Chicago, IL 60602

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