1+ months

New Business Marketing Specialist - Phoenix, AZ - 900253

Phoenix, AZ 85003
  • Job Code
    900253
This isn't packaged goods. It's a bigger challenge than that. Here you're making a difference in people's lives, starting with your own. Join us and start doingyour life's best work.(sm)

Position in this function are involved in developing market strategies to support products, drive membership/sales growth and onboard medical groups. Position to develop strategies and tactical plans to support consumer/member innovation, support new product and program launches, and combat competitive pressures. May analyze economic considerations, develop marketing forecasts, estimate costs, and manage program/project budgets.

The marketing specialist is responsible for marketing and advertising, community relations, and promotional efforts for OptumCare new acquisitions and corporate clients. This includes, but is not limited to, marketing strategic planning, product/service launch, communications development, direct marketing, public relations oversight, digital marketing needs, community events and implementation of programs and services. Assists department director with supervisory functions as assigned.

Primary Responsibilities:

  • Advertising and promotional efforts for all assigned subsidiaries
  • Conceptualize and deliver research findings for marketing initiatives and develop collateral and other promotional materials in accordance with client's strategic objective
  • Manage advertising budget; track and report on expenses
  • Comply with regulatory and company policies for marketing materials and communications
  • Implement and coordinate new product launch in collaboration with sales strategies
  • Keep informed of new or modified business strategies and act quickly to operationalize

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications

  • Bachelor's degree
  • Four or more years of experience in an advertising agency or in marketing
  • Computer literacy required, including Microsoft Office, Adobe Acrobat
  • Knowledge of computer programs and applications
  • Skill in exercising initiative, judgement, problem solving, decision making
  • Skill in developing and maintaining effective relationships with department, staff, Senior Management, vendors, payers, public
  • Ability to analyze and interpret complex data
  • Ability to research and prepare comprehensive reports
  • Ability to monitor compliance standards
  • Ability to travel up to 20% within assigned markets
  • Strong copy-editing, and written content development
  • Proven strategic and critical thinking skills
  • Ability to manage multiple projects
  • Experience interfacing effectively internally with all levels of staff including physicians, office staff, and patients
  • Excellent problem solving skills with effective follow through
  • Strong verbal and written communications skills
  • Employees"are required to screen for symptoms using the ProtectWell mobile app,"Interactive VoiceResponse (i.e.,"entering your symptoms via phone system) or a similar UnitedHealth Group"approved symptom screener prior to entering the work site each day, in order to"keep our work sites safe. Employees must"comply with any state and local masking orders. In addition, when in a"UnitedHealth Group building, employees are expected to wear a mask in areas"where physical distancing cannot be attained

Preferred Qualifications

  • Two years' experience supporting a health care account/company
  • Knowledge of health care administration, clinic philosophy and policies and operating procedures
  • Bilingual (English/Spanish) language proficiency

Careers with Optum.Here's the idea. We built an entire organization around one giant objective; make health care work better for everyone. So when it comes to how we use the world's large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve. Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential. For you, that means working on high performance teams against sophisticated challenges that matter. Optum, incredible ideas in one incredible company and a singular opportunity to doyour life's best work.(sm)


OptumCare is committed to creating an environment where physicians focus on what they do best: care for their patients. To do so, OptumCare provides administrative and business support services to both owned and affiliated medical practices which are part of OptumCare. Each medical practice part and their physician employees have complete authority with regards to all medical decision-making and patient care. OptumCare's support services do not interfere with or control the practice of medicine by the medical practices or any of their physicians.


Diversity creates a healthier atmosphere: OptumCare is an Equal Employment Opportunity/Affirmative Action employers and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

OptumCare is a drug-free workplace. Candidates are required to pass a drug test before beginning employment


Job Keywords: New Business Marketing Specialist, Phoenix, AZ, Arizona

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Posted: 2020-11-25 Expires: 2021-02-21

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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New Business Marketing Specialist - Phoenix, AZ - 900253

UnitedHealth Group
Phoenix, AZ 85003

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