1+ months

PGIM Global Marketing Analytics Manager - CON0005N

Prudential
Newark, NJ
  • Job Code
    584681
Primary Location United States-New Jersey-Newark (NJ)
Job:Full-time
Travel:
Description
!*!

PGIM, the global investment management businesses of Prudential Financial Inc., is one of the worlds leading money managers. With offices in 15 countries and over $1 trillion in assets under management, clients rely on our risk management expertise, intellectual capital and creative solutions to realize their investment objectives. Our distinct multi-manager model delivers a broad suite of actively-managed solutions in the areas of public and private fixed income, equities, alternatives and real estate to serve our clients needs. We are passionate about delivering investment returns for our clients and dedicated to our greatest asset our people. Learn more about who we are and how we can work together, please visit: http://www.pgim.com/.

 

The PGIM Marketing team is looking for an experienced Global Marketing Analytics Manager to join our team.  As part of our teams efforts to increase brand awareness, the Global Marketing Analytics Manager will be responsible for providing insights, analysis, and reporting to improve and scale marketing campaign performance. 

 

Are you able to utilize Tableau, Adobe Analytics, SQL, Excel and/or other tools to drive actionable marketing insights? 

 

Do you have a keen sense for numbers, a deep curiosity to mine data and are a hands-on data & analytics problem solver? 

 

Do you excel at curating multiple data sets and weaving them into a powerful collection of data visualizations that tell a compelling data story?

 

Are you experienced with web, digital campaign, email and social media data and know your way around marketing technology tools that touch analytics?

 

Are you a get it done type of person who is a team player?

 

Then we want to talk to YOU!

 

As a member of the PGIM Marketing team reporting to the Head of Analytics, you will develop and maintain automated dashboards and reports and collaborate with business leads and external partners to interpret findings, present insights, and make recommendations. The ideal candidate will have data integration, visualization, and analysis experience in complex data environments across multiple digital media and web platforms.

 

This role requires a working knowledge of the investment management, financial services industry and/or industries with similar business models and regulations. Overall, the candidate should have a deep interest and experience in branding and marketing with the ability to quantify and report results to drive continuous improvement of content and campaigns across channels.

 

 

Responsibilities Include:

  • Partnering with our Business Leads, Corporate Communications, Advertising, Analytics and Research teams, as well as Conference and Branding partners to measure the effectiveness of our digital efforts.
  • Gathering data, drawing conclusions, visualizing and presenting recommendations on ad spend, messaging, media, conferences/sponsorships, digital/social strategy and tactical improvements to drive effectiveness and improve ROI.
  • Maintaining and creating self-service dashboards.
  • Monitoring of web, email, social and event data for consistency and quality
  • Performing ad hoc reporting as required.
  • Loading and reporting of conference attendee data.
  • Refreshing Social Media Dashboards, Communications Dashboards
  • Analyzing Monthly Internal Website Searches 
  • Analyzing Email Campaigns 



Qualifications
@!*!

Qualifications: 

  • A highly effective data storyteller. 
  • Excellent at creating compelling data visualizations (Tableau / Power BI).
  • Can create executive level Power Point presentations to communicate analytics insights.
  • High Proficiency in Web Analytics (Adobe Analytics and Google Analytics).
  • Experience capturing web events in a data stream (Adobe analytics eVar and tag testing, Omnibug tag firing testing etc.)
  • Ability to wrangle data into a usable format when needed (SQL queries and Excel).
  • Excellent communication, writing and presentation skills.
  • Communicates effectively and collaborates well with others.
  • Passion for digital media, social media and content marketing.
  • At least 3-4 years solid project management and time management skills.
  • 4-6 years of marketing analytics/data reporting experience in asset management/financial services.
  • Bachelors degree required.



@!*!Prudential is a multinational financial services leader with operations in the United States Asia Europe and Latin America. Leveraging its heritage of life insurance and asset management expertise Prudential is focused on helping individual and institutional customers grow and protect their wealth. The companys well-known Rock symbol is an icon of strength stability expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services including life insurance annuities retirement-related services mutual funds asset management and real estate services. For more information please visit www.prudential.com.

Prudential is not accepting unsolicited resumes from search firms for this open position unless contracted with Staffing. Agencies must work with Staffing as the primary point of contact and follow the Prudential application process to be considered for business. All resumes submitted by search firms to any employee at Prudential via-email Internet or directly to hiring managers in any form without a valid written search agreement in place for that position will be deemed the sole property of Prudential and no fee will be paid in the event the candidate is hired by Prudential.
Note: Any search agreement entered into with Prudential before January 2004 is null and void. Search firms are essential to the recruitment and staffing efforts at Prudential and we value the partnerships we have built with our preferred vendors. Prudential has established and regularly maintains a preferred vendor list and even preferred vendors need to have a written search agreement signed by the Director Recruiting Programs Staffing at Prudential in place for the specific position in order for a fee to be paid for any candidate referrals.
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Posted: 2020-04-07 Expires: 2020-06-05

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PGIM Global Marketing Analytics Manager - CON0005N

Prudential
Newark, NJ

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